Coen V. Purvis joined Hallmark Partners in 2002 as Senior Vice President.  With over 17 years of professional experience in real estate and planning, Mr. Purvis began his career with Reynolds, Smith and Hills, a leading architectural, engineering and planning firm located in Jacksonville.  In 1990, Mr. Purvis joined Baita International, Inc., a $425 million real estate investment and management company.  Serving as Senior Vice President of Business Development, Mr. Purvis oversaw the development, acquisition and business operations of more than $150 million in retail projects.  Responsibilities included identification of potential investments, contract negotiations, due diligence, offering memoranda, financial analysis, construction management and disposition strategies.
 
Prior to joining Hallmark, Mr. Purvis spent three years serving as Chief of Comprehensive Planning for the City of Jacksonville’s Planning and Development Department.  Appointed by Mayor John Delaney, Mr. Purvis oversaw all land use and zoning issues including requests for land use changes, re-zonings, exceptions, deviations and waivers, PUDs and DRIs.  Other responsibilities included zoning code interpretation and enforcement, historical preservation, neighborhood and district planning studies, brownfields program, and capital improvement planning.  In addition, Mr. Purvis also served as staff to the Jacksonville City Council and Planning Commission.
 
Mr. Purvis has a Master of Science degree in Planning as well as a Bachelor of Arts degree from Florida State University. He is a member of the American Institute of Certified Planners, American Planning Association, National Association of Industrial and Office Properties, and the International Council of Shopping Centers.